Strategic Planing
- Alisson Galassi
- Dec 15, 2024
- 1 min read
Social Media Calendar
Using the MIRO tool and data from previous campaigns, I have been working for 4 years on content planning and distribution through Social Media Calendars. From the data collected (through Instagram Insights and even email open rate analysis), I identify engagement patterns to enhance the relevance of content, ensuring that each post aligns with marketing objectives and strengthens the brand's digital presence. Below is the content planning for a company’s Festa Junina (a Brazilian June Festival) campaign! 🤠🌽🔥
Website Structuring
In website structuring, the focus is on user experience (UX) and intuitive navigation. I use design principles and the MIRO tool for the layout scope, ensuring client approval before the team begins the creation process. Below is another example for UNICÁRDIO, a landing page created for a course. Further down, the creation of the website for NOAZUL - Administrative Solutions.
